News: Frasers Centrepoint Malls launches inaugural Family Monopoly Challenge

Frasers Centrepoint Malls (FCM) is having its inaugural Family Monopoly Challenge this coming Saturday, 25 May 2014.

The all-time favourite family board game will be transformed into a life-sized interactive adventure for shoppers keen to pit their luck and strategy in friendly 30 minute matches.

The Family Monopoly Challenge will first kick off with a charity round on 25 May at Causeway Point.

Minister for Social and Family Development Mr. Chan Chun Sing will lend his support that day, leading his team in aid of the Community Chest. The total amount raised during the game will be matched dollar for dollar by Frasers Centrepoint Malls and converted into actual donations to benefit needy families.

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And in support of the 20th anniversary of the International Year of the Family, Frasers Centrepoint Malls will be rewarding any family signing up as a team for the Family Monopoly Challenge with a S$20 shopping voucher.  No registration fees are required and participants only need to spend S$30 at any Frasers Centrepoint Malls to qualify.

Members of the public can participate by simply forming a team of four and registering themselves online at www.fraserscentrepointmalls.com/familymonopoly from 17 May 2014 or at the pre-event road shows from 26 May 2014 onwards.

As part of the month-long event that will play out across eight malls, all challengers stand to win attractive prizes, include a Chevrolet Malibu, an OSIM uDivine, a cruise on the SuperStar Virgo, LG products, and up to S$50,000 in cash vouchers.

Schedule as followed:

Mall Event
Causeway Point &Anchorpoint 26 – 30 May : Roadshow31 May – 1 June : Qualifying Rounds
The Centrepoint &YewTee Point 3 – 6 June : Roadshow7 – 8 June : Qualifying Rounds
Compass Point &Bedok Point 10 – 13 June : Roadshow14 – 15 June : Qualifying Rounds
Changi City Point 17 – 20 June : Roadshow21 – 22 June : Qualifying Rounds
Northpoint 24 – 26 June : Roadshow27 & 28 June : Qualifying Rounds
Northpoint 29 June: Semi-Finals + Final

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“Monopoly has always been a great family bonding activity. With family members preoccupied with work and school, spending time together as a family does not often come up on the calendar. Given that the June school holidays are just around the corner, Frasers Centrepoint Malls believes our customised speed-version of the Monopoly game is the perfect opportunity for shoppers to take a break and come together to play as a family and enjoy this classic game,” said Mr. Chia Shee Liang, General Manager, Retail Properties, Frasers Centrepoint Commercial.

Do visit www.fraserscentrepointmalls/familymonopoly for details.

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Press release / write-up as shared by Frasers Centrepoint Malls and Cohn & Wolfe.